I’m in New York City, where it is currently below twenty degrees, and although I have enjoyed my afternoon of snowman building and hot toddy drinking, a little part of me is really looking forward to summer, to the beach, and to days that last longer than 4 pm. And what better way to spend a day on the beach than spread out on a luxurious Hermes beach towel? Add a crisp cocktail flavored with something fresh and tropical and I’m ready to book a flight. Plus, this beach towel is super eye-catching, so there’s no way your hot summer bikini body won’t anstd out among all the rest.
The thing is that, honestly, there’s not terribly much difference between this beach towel and the kind you buy in department stores. Despite the $530 price tag, there’s just not much you can do to a beach towel to improve upon the design. The print is perfect, and the material is 100% cotton, but at 36″ x 60″, it’s not even the biggest beach towel around. So, why the exorbitant price tag? The label, of course. You pay about 400% extra to get that discrete little logo and understated orange box.
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